Recurring purchase rate of lifetime subscription
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Customer Churn Analysis with SQL and Tableau
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Dashboard Interpretation – New vs Recurring Revenue
Somewhat I see there're some recurring purchase rate of lifetime subscription type, ex.10% in May-2021.
How should we explain those lines in this chart?
Thank you!
1 answers ( 0 marked as helpful)
Hi Chun,
thanks for reaching out! What you are seeing could either be caused by a mistake in the query for obtaining the data. Or it could be due to some test data, where we have accounts that have purchased a lifetime subscription multiple times, which isn't something that occurs with regular clients. I'll check the data myself and let you know what I find out.
Best,
365 Eli